Privacy Policy

1Who we are

Marea Scale Models is a trading name of Nazare Models Ltd, a company registered in England and Wales under company number 17346633. Registered office: 114 Cobbold Road, London, W12 9LL, United Kingdom. Nazare Models Ltd (“Marea”, “we”, “us”) is the controller of the personal information described here. For any privacy question, or to exercise your rights, email us at wave@mareascalemodels.com or write to us at the registered office above.

2The two ways we hold information about you

We process personal information in two distinct situations, and we treat them differently. The first is when you contact us, described in section 3. The second is our targeted business development, described in section 4. Information you send us as an enquiry is not automatically added to our business-development mailing list.

3When you contact us

We collect only what we need to answer you and to prepare and deliver a commission: the details you choose to send us, such as your name, email address, telephone or WhatsApp number, the vessel and project details you describe, and any plans or photographs you upload. When you reach us on WhatsApp, your message and number arrive through WhatsApp. We do not ask for, or want, any sensitive personal information.

When you send the “Send us a message” form or a quote request, your details reach us by email and are kept in our inbox so that we can reply and prepare your quote. We use them to respond to you, to prepare quotations and to administer any commission you go on to place. We do not automatically add these details to our business-development mailing list.

Follow-up for an unfinished quote form. When you complete the first page of the commission form and select Next, we temporarily save your name, basic company or project details, how you found us, and the email address or mobile number needed for your preferred contact method or methods. If you send the full form, the temporary record is marked complete and no unfinished-form alert is created. If the form remains unfinished for one hour, it is listed as an unfinished enquiry and we may contact you using your preferred contact method or methods to assist with your quote request. This follow-up concerns only that enquiry and does not add you to a marketing list.

4Targeted business development

Marea carries out targeted business development by contacting organisations and professionals whose roles or activities are relevant to commissioned scale models. We contact people in their professional capacity, at their business contact details, about work connected to their role. We do not buy consumer marketing lists, and we do not send indiscriminate mass mailings.

The professional information we may hold for this purpose includes name, job title, organisation, professional email address, professional telephone number, country, relevant business sector, and a record of where the information came from.

Information you give us directly. Some of the professional contact information we hold was given to us by the person concerned, for example when they contacted Marea, met us at an event, or completed one of our business forms.

Professional contact information obtained indirectly. Where we did not obtain professional contact information directly from the individual, we may have obtained it from one or more of the following types of business source:

• previous business correspondence and professional contact with Marea;
• publicly available company websites and published business contact information;
• trade-show, exhibition and exhibitor information;
• professional or industry business directories and comparable business sources;
• professional contacts maintained directly by Marea and its founder.

Not every contact comes from every one of these sources. If you would like to know how we obtained your details, email us and we will tell you what our records show.

The fact that a business address is publicly available does not by itself mean that you have agreed to hear from us, and we do not treat it as though it does. Where we rely on our legitimate interests we still weigh your interests, as described in section 5, and where the electronic marketing rules require your consent we will not email you without it.

We use this information to introduce our commissioned models to organisations we reasonably believe have a professional interest in them. You can ask us to stop at any time. See section 8.

5Why we are allowed to use your information

Where the law asks for a basis, we rely on the following. For quotations, steps taken at your request before entering into a contract. For commissions, processing necessary to perform our contract with you. For answering enquiries and running our studio, our legitimate interests. For follow-up on an unfinished commission form, our legitimate interests in helping people complete a quote request they started, balanced against their privacy interests. For targeted professional business development, our legitimate interests, where appropriate. For tax and accounting records, our legal obligations. For maintaining our do-not-contact record, our legitimate interests in respecting marketing objections and preventing further marketing from being sent by mistake. And your consent, where you have given it, which you can withdraw at any time.

Relying on legitimate interests is not automatic and does not by itself make every marketing message lawful. Before we use professional contact information for business development we consider whether the message is genuinely relevant to the person’s professional role, whether they would reasonably expect to be contacted about it, whether the processing is necessary for our purpose, what impact it could have on them, how often we write, and how easily they can opt out. Where the electronic marketing rules require consent for a particular category of recipient, we will not rely on legitimate interests to bypass that requirement.

6Cookies and analytics

When you first visit, a consent banner asks whether you accept cookies. If you accept, we use Google Analytics to understand how the site is used in aggregate, such as which pages are seen and how people find us. We set no advertising cookies. You can decline, and you can change your choice at any time from the Cookie settings link. Your browser may also keep small preferences, such as your chosen currency; these stay on your device.

We use Google Consent Mode. Until you accept, no analytics cookies are set and Google cannot recognise you as a returning visitor. The Google tag does still load and sends Google a basic, cookieless signal that a page was viewed, which includes your device’s IP address and technical information such as your browser and screen size. We do not use this to identify you, and no advertising or personalisation is applied to it. If you accept, analytics cookies are then set and normal Google Analytics measurement begins.

Two features on the home page, the live tide times and the wind reading, need a rough idea of where you are. Your approximate location is worked out by Netlify, who host this site, from the connection your browser makes to us — your IP address is not sent to any other company for this. That approximate location, never a precise position, is then used to fetch tide times from TideCheck and wind readings from Open-Meteo, and the nearest place name is shown. This is only to make those widgets work, and is not used to track or identify you.

Where it is enabled for a campaign, our email provider may record whether a recipient has clicked a link in one of our business-development emails, so that we can measure how a campaign performed and improve what we send. We do not use email-open tracking.

If you arrive through one of our campaign links and you have accepted analytics, we store the campaign details from that link in your browser for the current session only. If you then send us an enquiry, those campaign details may be recorded with it, so that we can understand which campaign brought you to us. We do not use this to identify you across browsing sessions, it is discarded when your browser session ends, and if you decline analytics or later change your mind nothing is stored and anything already stored is removed.

7Who we share information with

We share information only with the providers that help us run the studio, and only on our instructions. They are: Netlify, which hosts this website, temporarily stores unfinished-form details and delivers form submissions to us; Zoho Mail, our mailbox provider; Zoho Campaigns, which sends our business-development email and records deliveries and link clicks; Uploadcare, which receives plans and photographs uploaded through the commission form; CallMeBot, which sends us a generic notification when a commission request or unfinished enquiry arrives, without receiving the customer’s details; Google Analytics, where you have consented to analytics cookies; and, once a commission proceeds, the courier who delivers your model.

These providers act as our service providers and process information on our behalf. We never sell your information, and we never share it with another organisation for that organisation’s own marketing.

8If you unsubscribe or object

You may object at any time to our use of your personal information for direct marketing. You do not need to give a reason. You can use the unsubscribe link in any business-development email we send, or email us at wave@mareascalemodels.com. When you unsubscribe or object to marketing, we stop using your information for that purpose.

We retain only the minimum information necessary to record your preference and prevent future marketing from being sent to you by mistake. In practice this is your email address held on a do-not-contact record, which we keep for as long as is reasonably necessary to honour your objection, and which we do not use for any other purpose. We do this because simply deleting everything would leave us unable to recognise you if your details reached us again from another source.

9How long we keep it

We keep personal information only for as long as there is a real need, and then delete or anonymise it, subject only to the do-not-contact record described in section 8. A temporary unfinished-form draft is deleted when the full form is completed, when it is converted after one hour into an unfinished-enquiry record for follow-up, or after 30 days at the latest. The categories we hold are: unfinished enquiries listed for follow-up; enquiries that do not become commissions; quotations issued but not accepted; records of active and completed commissions; business-development contacts, which we review periodically and remove when they are no longer relevant; do-not-contact records; website analytics, retained as configured in Google Analytics; and financial and legal records, which we keep for as long as the law requires.

10Sending information outside the UK

Some of our providers process information outside the United Kingdom. Where that happens, we use providers that offer appropriate protection for information transferred internationally, and we put in place the protections the law requires for that transfer. If you would like to know what applies to a particular provider, email us and we will tell you what our records show.

11Your rights

You can ask to see the information we hold about you, to correct it, to delete it, to limit how we use it, or to receive a copy to take elsewhere. You can object to our use of your information where we rely on legitimate interests, and you can object at any time, without needing a reason, to its use for direct marketing. To make a request, email wave@mareascalemodels.com and we will reply within the time the law allows. If you are in the United Kingdom and remain unhappy, you may complain to the Information Commissioner’s Office at ico.org.uk.

12Children

Our work is intended for adults. We do not knowingly collect data from children.

13Changes to this policy

We may update this policy as the studio grows or the law changes; the version shown here is always the one in force. Last updated: 21 August 2026.

Nazare Models Ltd, trading as Marea Scale Models · wave@mareascalemodels.com · +44 (0) 745 901 3989.